Well we did, because the traditional real estate model is broken. After spending a decade in the trenches of South Florida real estate first as a top producing agent, then as a broker, I continued to grow increasingly frustrated with what I experienced, todays sellers and buyers are more informed, more resourceful and more empowered than ever, but the system hasn’t caught up, the process hasn’t evolved in decades. Similarly to other business opportunities I have been involved with the philosophy was simple: provide a better solution to an archaic process. This doesn’t make sense anymore for the type of marketplace that exist today.

I watched qualified homeowners spend tens of thousands of dollars while underqualified agents collected full commissions for doing the bare minimum. Too often, I was the one carrying the transaction to the closing table while someone else cashed the check. While there are many great agents out there doing honest, diligent work, the system too often rewards the wrong people, leaving sellers with the bill.

I knew there had to be a smarter, more honest way to serve sellers especially those who were ready to take a more modern, hands-on approach without sacrificing service.

That’s why we built ListWithLiaison.com – a process and platform designed to give sellers what they actually need:

• Modern tools
• Professional photography
• Licensed support when it matters 
• Transparency
• Control